The Vanhees brand is built around the idea of placing the client at the centre, surrounded by a team dedicated to providing protection, guidance, and support. 

Defined by trust, personal service, dynamism, and continuity, the identity is expressed through a logo built around the initial "V" from Vanhees. Its continuous form creates a sense of movement, symbolising evolution, continuity, and protection.

The warm colour palette of yellow, orange, and red reflects positive energy and dynamism, while the blue triangle reinforces the brand's values of evolution, transparency, and trust.